Sümu | David Ayscue
About This Event
Sümü and David Ayscue perform at Berlin in a program titled Sümü | David Ayscue. Ayscue's professional background in advertising, copywriting, SEO and creative marketing informs his approach to production and presentation, foregrounding concerns of visual framing, pacing and the mechanics of communicating ideas through movement.
About Sümu
At Berlin, David Ayscue presents **Sümu**, a dance work shaped by his parallel career in advertising, copywriting, SEO, and creative marketing. That professional training shows up as attention to how images are built, how messages land, and how an audience is addressed in real time. The piece treats choreography like a communication system, borrowing the logic of commercial media while exposing its pressures and incentives. No NYC premiere history is currently documented; within New York’s dance ecology, it reads as a study in how persuasion moves through bodies as well as screens.
About the Artist
David Ayscue
Advertising, copywriting, SEO, creative, marketing, advertising, business-to-business, retail advertising, consumer, consumer advertising, industrial videos. Advertising and marketing samples. Creative advertising, fun advertising, smart advertising and smart thinking.